Customer Services

Customer Service relates directly to your reputation and what others think of you. For every example of poor customer service, you'll need 10 examples of good customer service just stay even.

As we have already discussed, it is much harder to create new customers than to keep the one that knows and trusts you, so how do you go about ensuring that you keep them?

Communication is the key!

There is certainly an element of regular contact with them, however, where you can really annoy your customers is when they have contacted you and are awaiting a response which doesn’t happen in a timely and efficient way. With a solution from CRM-UK, Customer Service requests via any communications channel, be it web, email or telephone, can be logged and automatically assigned to a Customer Service Representative. Automated Workflows can be set to ensure that if the case is not closed within a certain time period, escalation procedures are instigated, alerting management personnel to take responsibility of the situation.

Customers are human too, they will understand if a problem cannot be resolved immediately, but will become increasingly frustrated if there is no communication with them

See how Mercedes Financial services have used GoldMine Corporate Edition maintained by CRM-UK to achieve 1st place in an independant customer services poll.